Saturday, October 27, 2012

Turn Your Online 'Error Pages' Into Missing Children Ads

Posted the 26rd of Sep 2012 on
Error 404 pages are some of the most-visited pages on the internet—they just ‘naturally’ appear when web pages can’t be found.

A project in the European Union called ‘NotFound’ wants businesses to make better use of these dead links by turning them into missing children ads.

Site owners and businesses can help their cause by simply installing the Notfound application on their website.

Once installed, an advertisement of a missing child will automatically be published on every 404 error page on the website—with the message, “Page not found, neither is (child’s name)”.

The NotFound project is a collaboration between Child Focus and Missing Children Europe.


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